Redmandarin
Redmandarin | Shaun Whatling
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Author: Shaun Whatling

‘How to murder your wife’ was released in 1965. It tells the story of cartoonist Stanley Ford, played by Jack Lemmon, who stands wrongly accused of murdering his wife. Lemmon’s character uses the defence of justifiable homicide. The pivotal scene takes place in the courtroom. Ford conducts...

McDonald's exit from the top echelon of Olympic sponsorship created a media opening for anti-IOC narrative. But the sponsorship issue that McDonald’s exit raises is not about the travails of the IOC, it's about whether or not the sponsorship of both the Fifa World Cup and...

Conjoined twins? There’s an industry mantra dating back to the 80s, that sponsorship is a commercial means to a commercial end. In the 80s, of course, it was a useful line to avoid approaches being routed to ‘community giving’; nowadays, it’s the logical defence against accusations of...

Our CEO likes F1 ‘Grübel was planning to get in with Sauber[1]’ was how impeccable veteran F1 journalist Roger Benoit broke the news that UBS Group CEO Oswald Grübel had been planning once again to sponsor Sauber F1 in Swiss magazine Blick. Following a few days...