Redmandarin is defining the future of sponsorship; providing board-level consultancy and creating effective campaigns for the world’s leading blue-chip brands since 1999.
Our core competencies:
- Strategy
- Planning
- Management
- Insight
- Training
The Red Thread
The monthly e-newsletter from Redmandarin with our latest opinions and resources...
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Team Sky - memories of a simpler time
Sky’s sponsorship of cycling is the case study de rigueur; multi-million pound investment leads to unprecedented national success, mass participation, and the transformation of the brand from phone-hacking-guilt-by-association to British success story. No other sponsorship in recent history has had quite such a transformational effect. What’s so intriguing is quite how old fashioned it is. read more>
10for10
Through our experience and expertise we like to support organisations and charities in their quest for effective partnerships. Through this programme our team provides value in kind, seconded personnel, and greater access to knowledge, business and marketing support to charitable organisations. We aim to commit 10% of staff time, each year, to the program. read more>
pharma brand engagement
Never before has the pharma sector faced a more optimistic future, yet the industry is also facing significant challenge on many fronts. Our sector paper considers the opportunities and challenges facing the pharma industry. The time may be right for a fresh look at the way pharma companies engage stakeholders through the corporate brand. read more>